Functions of Planning and Organizing Essay Example | Topics and Well Written Essays - 1000 words

Functions of Planning and Organizing - Essay Example As such, planning entails the design of a firm’s activities to respond accordingly to its goals and objectives. However, organizing involves selecting the suitable structure that promotes the implementation of the designed scheme (Hiles, 2011). Therefore, this piece incorporates the concepts of planning and organizing in developing a plan for promoting Macdonald’s. The paper starts by exploring the vision, goals and objectives of developing such a strategy for Macdonald. The paper first examines the state of the company by performing a SWOT analysis. Subsequently, there is a critical assessment of the appropriate strategies, which aim at highlighting the company’s strengths while addressing its weakness. An informed conclusion of the strategies that can promote company’s activities follows. Vision, Goals and Objectives of the Plan This plan’s sole vision is making MacDonald Inc a force in the world’s fast food trade in future. The goals of th e plan include boosting the company’s profits, establishing competitive attributes and addressing the company’s threat and weaknesses effectively. The main objective of plan is developing a comprehensive scheme, which centers on the company’s strengths while countering its weaknesses hence providing an approach that will enable the company to adjust to the dynamic market. The auxiliary objectives include conducting a Swot analysis in the company to propagate knowledge about its market status. Swot Analysis The Company Background Macdonald is a multinational company that significantly controls the world’s fast food supply. Since the date of establishment, the company has recorded incredible growth. Presently, it runs outlets in more than 118 countries. However, the organization is currently facing stiff competitions that are straining it growth. Strengths Strong command powers The company has a reputable market for its products as evident in the extensive supply networks. This is witnessed in most parts of the world; thus, generating massive sales. Fiscal stability The Company has a large business capital and is currently experiencing a period of financial harmony. Indeed, company’s sales are comparatively performing well in the market and returns are appealing. Adaptability to market fluctuations The company can adjust rapidly to the market changes since its large capital can allow a adoption of products diversification models (Kleindl, 2007). Weaknesses The company trades in dynamic products since the food industry provides assorted tastes and preferences that keep changing depending on the availability. Additionally, the company engages in expensive promotion campaigns, which are unproductive; hence, wasting funds. Opportunities Macdonald has the opportunity to venture into emerging food markets especially the provision of organic foods. As such, the company ought to shift its focus from fast foods, which are increasingly s hunned. Threats The emergence of new companies poses threats to Macdonald’s especially when they are small. This is because they require less capital hence their number continues to grow. Notably, the culture of distributing packaged foods though retail chains like supermarket is becoming popular in the market. Strategies Product Restructuring Marketing strategies are plans aimed at capturing the market to increase awareness and purchase of the company’s products. McDonalds can engage in innovative marketing

Good essays Essay Example for Free

Good essays Essay First, the author introduced and explained the parts of an essay. A typical essay usually contains introduction, body and conclusion. But good essays are more than just mere writing. Good essays, even though they are short perform different operations such as introducing the arguments, analyzing data, raising counter arguments, and concluding. The author also mentioned the background material which often appears at the beginning of an essay. It is usually between the introduction and first analytical section. There are also some cases when the background material appears near the beginning of the relevant section. On the other hand, it is also helpful to think about those questions that readers might ask other than the parts of an essay. First is the â€Å"what† question which demonstrated the truth of your claim. For your readers to answer this question, your evidences in your essay must be clear. Next most important question is â€Å"how†. Answering this question will add to the credibility and truthfulness of the essay. Lastly, answering the â€Å"why† question allows the reader to understand the essay is a larger context. It also explains the significance of the essay. Failing to answers this question will make the readers feel that the essay is unfinished. Meanwhile, structuring an essay is another important skill that a writer should have. It means examining your thesis and anticipating what the readers need to know. It is also predicting the sequence that will convince your reader to believe in your argument. The easiest way to do this is by mapping essay’s ideas in a narrative form. The first step in mapping an essay is stating your thesis. Developing a thesis Developing a thesis is not that easy. It is not a topic, nor a fact, nor an opinion. A good thesis cannot be answered by yes or no. A good thesis should tell the readers what you plan to argue and should telegraph how you plan to argue. There are several steps in constructing a thesis. First, you should analyze your primary source. Find out whether there are tensions, ambiguity controversy or complication in your primary sources. Once you already have a thesis in mind, write it down immediately. By doing this, you will be forced to think of it clearly, logically, and concisely. After you’re done with the thesis, you should keep it prominent in your introduction and anticipate any counter arguments. To be able to write a good thesis, a writer should know what a thesis is. A thesis is never a question but an argument. A question alone is not considered as a thesis. It should have a definable and arguable claim. A thesis should also be clear and specific as possible. Avoid general term and abstraction that will confuse the readers. It is not also a list. And the most important thing to remember is that it should never be vague, combative and confrontational. Beginning the Academic Essay There are steps to follow to begin an essay. Any writer should follow these steps because the beginning of an essay is very crucial. The first step is to introduce the essay. This part will tell the readers what the essay is about. Next step is to focus the essay. Aside from introducing the topic, the readers should know the central issue. Next, you should orient your readers. It means providing information and explanations which is necessary for their understanding. It is very important in the entire essay but most crucial in the beginning. The writer should also decide about the length and the order of the essay. It is very important to decide the length of the essay according to the complexity of the issue. There are also strategies on how to write an opening for an essay. First is the history-of –the –world or long distance opening. The goal of its long opening is to establish a context for the essay. The other one is the funnel opening which starts with a broad or general topic and will end with a more specific one.

Computers :: science

Computers The real danger is not that computers will begin to think like men, but that men will begin to think like computers. This quote, relayed by Sydney G. Harris, has many meanings to it. The basic meaning that Harris is trying to convey is that one should â€Å"open up his/her minds† and realize what is really occurring, not what is being covered up. These days, the tendency is generally for one to think about how one day, computers might be able to think like humans, and the problems that that might generate, but people don’t realize the real problem, which is if humans start thinking like computers, that would be by far more devastating than the preceding. One of the meanings communicated through this quote is that we, as individuals, must comprehend that we are humans and therefore we should think and act as humans, and not computers. This statement is reinforced by the word danger in the quote. This word makes one think that this reality is, in fact, something that can have a negative effect on him/her or on his/her life. When one notices an abrasive word such as danger, his/her attention is immediately applied and set on the mindset that this is something out of the ordinary, and it is most likely treacherous. Through this quote, a very extraordinary message is expressed, that of which is that although technology is very beneficial in the sense that it makes life much easier for us, if used inappropriately, it can also be as destructive as it is helpful. For example, a car helps us get around from point A to point B much faster than walking. Over the years, it has improved its durability and safety to better suit humans and their demanding requirements. However, there have been numerous accidents and many lives have been lost due to the automobile. This shows that if misused, cars can cause more destruction than they can help. The same goes for any technology. If any technology is misused, it can cause more destruction than it can help. The destruction may not be only death, but a variety of other things. Through this quote, Mr. Harris is trying to differentiate between a human’s lifestyle and a computer’s lifestyle. By saying that the real danger is that men will begin to think like computers, he is saying that when we go to the future, we will generally be lazy.

Book Review: Treasury of Royal Scandals is a national bestseller book written by Michael Farquhar

A Treasury of Royal Scandals is a national bestseller book written by Michael Farquhar that describes â€Å"The Shocking True Stories of History’s Wickedest, Weirdest, Most Wanton Kings, Queens, Tsars, Popes, and Emperors. † This book is a random collection of different royal families and individuals who despite their many differences, have some similarities. However, they are often dark and negative similarities. No matter what person, family, or civilization someone is talking about historically, six themes seem to always come up, are discussed, and are debated. These themes include religious intolerance, disregard for the common public, dysfunctional personal lives, extreme pursuit of dynasty, a sense of superiority, and inequality towards women. These themes have influenced the outcomes of history from past to present – and may continue to in the future. It is within these themes that the similarities between the people and families mentioned within this book can be found. Religious freedom may be something that many people in the United States take for granted today, but people who lived during Pope Gregory IX’s rule were more familiar with religious intolerance. Pope Gregory IX had made his uncle’s persecution of heretics an official function of the church when he established the Inquisition in 1232. During his rule, Catholics were encouraged to â€Å"squeal† on other people’s acts of heresy, children testified against their parents, and mothers testified against their children. Anyone accused of heresy was dragged before papal inquisitors to answer charges, and once condemned, a victim was sent to be burnt at the stake. The entire town of Champagne, France was even put on trial and burnt at the stake after the local bishop was accused of allowing heresy. After Pope Gregory IX’s death, Pope Innocent IV came to rule and â€Å"improved† upon the inquisition methods. He now allowed torture to be used, but only allowed a person to be tortured once. Unfortunately for those people, however, one torture session could last several weeks. It became obvious during the time of the inquisition, that there was no religious freedom what so ever. If there was one person whose life exemplified a disregard for the common people, that person was Gregory Rasputin. Rasputin was a â€Å"greasy, drunken peasant, with the manners of a barnyard pig, and a staggering case of b. o. o boot, he was also king of creepy† (194). Of course, a man who cultivates this kind of reputation for himself clearly has no concern for the opinion of others. Rasputin’s eyes were legendary – a pale blue color with the ability to pierce and caress, while still looking naive and cunning. Rasputin used these eyes to dominate every person he was talking to – with not only the intensity they had, but also the way he continually stared at people for long periods of time. Rasputin influenced and dominated the royal family through Alexandra, the wife of the tsar, who was blind to his inner intentions. Although Alexandra refused to see this, the people saw perfectly. The people knew that Rasputin was a fraud whose influence on society was becoming more and more widespread as time went on, and eventually all of it would end in an uprising of some sort. Eventually, Rasputin was killed after many dramatic tries by Yusoupov (richest man in Russia and tsar’s nephew by marriage). It seemed that Rasputin was not ready to die, however, since he was poisoned, shot, shot twice more, beaten upon, and drowned before he was declared dead. Although many problems throughout history were between rulers and their people, some rulers also had dysfunctional personal lives. A good example of this is Napoleon, who chose to divorce his first wife in order to marry someone else who could possibly give him an heir, and who was constantly fighting with his brother (Joseph). Childless, Napoleon named his nephew heir to the throne, which outraged Joseph. Joseph had assumed that he would be heir to the throne and believed that he had the right to the throne as the eldest member of the family. This assumption outraged Napoleon in return, and the quarrel between the two brothers continued. Over time, Napoleon’s strive for power caused other arguments among his siblings, and in the end only three brothers (out of seven siblings) played active roles in his empires. It could probably be said that many of the rulers throughout history had their mind on everything, but what was best for their people. Therefore, it is only natural that Austrian Empress Maria Theresa constantly had her mind on creating a dynasty. Maria was an especially curious monarch, who created the Chastity Commission – a special department of the police charged with suppressing vice. It was said that Maria even played a part in the commission, disguising herself and roaming Vienna in search of her unfaithful husband. When she was not busy â€Å"storming the bedrooms of her people,† she concentrated on marrying off her children to the families that would help strengthen her position. One â€Å"episode† that showed Maria Theresa’s priorities was one involving her son Prince Joseph. He was heir to the throne and had fallen in love. Unfortunately, however, Princess Isabella of Parma (his chosen one) was a lesbian and had her eyes on someone else besides Prince Joseph. Maria Theresa never would have tolerated a lesbian relationship, that could jeopardize the dynasty, but that all ended when Isabella suddenly died of smallpox at the age of twenty-one. Despite the Prince being devastated by his loss, Maria Theresa wasted no time and immediately remarried him to a bride, whom he dared not even touch with his finger because of her â€Å"painfully ugly† appearance. There were few rulers, especially monarchs, who lacked a feeling of â€Å"superiority over ordinary men† (34). Louis XIV of France definitely did not lack this trait of monarchs. In fact, Louis XIV also felt himself to be superior to other monarchs. It was said that â€Å"Louis refused to be grouped with other kings under the term â€Å"Their Majesties† because, he explained, from that there might be deduced â€Å"an equality which does not exist† (34). During Louis’s seventy-two-year-reign (longest in European history), he strove to have all of the glory and prestige of France focus on himself. Louis controlled everything from tree maintenance to how visitors should enter the garden of Versailles in a specific way to honor him. Two actions of Louis’s particularly displayed his feelings of superiority. The first of these actions was when he decided to call himself the â€Å"Sun king,† because he wanted to be the sun and light up everything for all of France. However, it seemed that Louis wanted to light up things for himself, not France, as shown by his next action that practically put France into bankruptcy. The â€Å"Sun King† rebuilt and enlarged the castle at Versailles, which he had fallen in love with at a young age. Versailles became an icon that resembled the prosperity of France for the time, while it also almost drove France into bankruptcy. Perhaps it is the story of Henry VIII and his wives that seems to fit into almost every theme. However, it is Henry VIII’s inequality towards women that stands out the most, as he divorced half of his wives for their ladies in waiting who were living in the same household throughout the entire divorce process. Henry’s disregard for women’s rights was legendary, as he married and divorced frequently in his conquest to have a son, who would become the heir to the throne. For example, Henry declared himself Supreme Head of the Church in England in order to officially divorce his first wife, Catherine of Aragon, by declaring their marriage unlawful. As a result, Catherine was never given a fair trial, and her only daughter (Mary) was declared illegitimate. Religious intolerance, disregard for the common public, dysfunctional personal lives, extreme pursuit of dynasty, a sense of superiority, and inequality towards women have all influenced history. However, although there have been many rulers involved in scandals, those rulers have also done great things. At the times of some of these scandals, the accepted â€Å"practice† was different, but civilization has progressed to an entirely different level. Even though history may repeat itself some time or another (and has in many cases), it is some of these scandals that have brought us to where we are today. For example, it was Henry VIII’s second wife Anne Boleyn who bore Queen Elizabeth (â€Å"The Virgin Queen†), all as a result of Henry VIII’s desire for a son and divorcing his first wife. So, encourage others to bring up, discuss, and debate these topics, which have helped shape history, good and bad, to the point it has reached today.

Essay: “Man is a social animal” Essay

Society is a group of people living together for a longer time fulfilling various needs of the people. Society is the product of social relationship among individuals. They come in contact with each other through the process of give and take. A human relationship exists for the fulfillment of human needs. Within a society therefore patterns of groups on the basis of likeness and differences. Humans are social animals dependent on society for food, protection, education, comfort and various other services which the society provides. People satisfy themselves fulfilling their needs and satisfying themselves being a member of the society. The society fulfills the needs through relationship. So society has got human interactions. Interaction means the social relationship among members of the society and they are closely related and bounded together for the fulfillment of their needs. The society is organized by the process of interdependence among the groups and the institutions. Society is a permanent group and one can be a member throughout the life and society lives for an indefinite period for a never ending period. As an ongoing system, each society must fulfill certain common needs. These needs are independent of the particular kind of society and are therefore, primary needs. They define the necessary conditions for the existence of any society irrespective of its location and time space. Those having to do with the individuals in society viewed as physical organisms. The first kind of needs arises from the fact that a society is composed of separate organisms. Without these organisms that is, without a population it could not exist anymore than an organism could exist without cells. It must provide nourishment to its population and must also take provision for the protection of the members against natural dangers and enemies. The very introduction of group cooperation, however, creates new needs that refer not to the individual alone but to the maintenance of the society. These additional are peculiar to human society. The human groups meet their needs by cultural transmission. Human beings as social animals relying upon learning, produce an accumulation of culture, through the transmission of knowledge and attitudes and a system of arbitrary symbols. In a society, man is social animal who depends on other members of the society in every field of life. Humans are social animals cannot live alone in a society and also cannot fulfill his all needs without the help of others. It is natural that he has to contact with his other fellow beings to  fulfill his all needs. So it is obvious that a man is social animal.